Invisible Universe | Head of Franchise

Led redesign and commercialization of an AI-enabled animation studio Invisible Universe’s first character, Qai Qai on YouTube, long-form series, and consumer products.

Key accomplishments: Developed long-form narrative series, developed and produced YouTube series, re-designed character, secured first toy deal, grew YouTube to 35M views; went from 8K subscribers to over 400K in six months. Qai Qai was developed in partnership with tennis and cultural icon Serena Williams.